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AfrAsia Bank Limited and its Group Entities

Annual Report 2015

page 22

STRATEGIC GOALS

Our client-centric approach, diversified business model and commitment to our long-term strategic priorities have

been fundamental to our growth and will allow us to continue to create value for all stakeholders.

To achieve a sustainable rate of return on equity above the Bank’s cost of equity capital

To be the best private and corporate bank in Mauritius

To be a leading provider of innovative banking solutions in our core business segments,

serving the Africa-Asia trade corridor and beyond

To create a homogenous brand experience and consolidate the Bank’s local, regional

and international position

To identify and develop talent to guarantee success while fostering pride in belonging

to the Bank

To penetrate new markets and fully realise opportunities to drive investment, trade and

wealth creation

CORPORATE PROFILE AND STRATEGY (CONTINUED)