AfrAsia Bank Limited and its Group Entities
Annual Report 2015
page 22
STRATEGIC GOALS
Our client-centric approach, diversified business model and commitment to our long-term strategic priorities have
been fundamental to our growth and will allow us to continue to create value for all stakeholders.
To achieve a sustainable rate of return on equity above the Bank’s cost of equity capital
To be the best private and corporate bank in Mauritius
To be a leading provider of innovative banking solutions in our core business segments,
serving the Africa-Asia trade corridor and beyond
To create a homogenous brand experience and consolidate the Bank’s local, regional
and international position
To identify and develop talent to guarantee success while fostering pride in belonging
to the Bank
To penetrate new markets and fully realise opportunities to drive investment, trade and
wealth creation
CORPORATE PROFILE AND STRATEGY (CONTINUED)